About AFL
Addis Futures Lab is a future focused consultancy and venture studio dedicated to unlocking the potential of Africa’s emerging industries, digital ecosystems, and creative economies.
We partner with visionary leaders, institutions, and entrepreneurs to reimagine business models, design new ventures, and build transformative systems. Our work is rooted in culture, strategy , and inclusive growth, with an emphasis on impact.
We design the innovation and build the infrastructure needed for new futures to take shape.
As a consultancy, we partner with organizations and leaders to clarify direction, surface opportunity, and design actionable strategies rooted in data, design, and cultural insight.
As a venture studio, we go further. We co create and build new ventures, activate teams and tools, and support execution through prototyping, testing, and early stage deployment. This hands on approach allows strategy to move from concept to reality, from blueprint to working system.
Our dual model allows insight to flow directly into action and learning from the field to continuously inform strategy.
AI Cultural Intelligence
How We Work
Current Portfolio of Projects
Access to Finance
Sustainable Beauty
Media & Entertainment
Frontier Notes is our quarterly publication, documenting lessons from building ventures and advising partners across technology, culture, and commerce in Africa. It serves as a field record of the work, and the primary platform through which the firm’s thinking and insights are shared publicly.
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